Mark Bailey

Researcher & Specialist

Degree/info: Mr
University Northumbria
Faculty and department School of Design, Faculty of Arts, Design and Social Sciences
Mail mark.bailey@northumbria.ac.uk
About Mark leads design-led innovation research and practice activities at Innovate (an off-campus design and innovation centre) and the focus of his work is design-led Responsible Innovation Practice. He also lead the University’s partnership with Unilever along with a number of other business partnerships and is Northumbria’s Principle Investigator for the £4m, AHRC/ERDF funded collaborative research programme Creative FUSE North East through which the five North East universities are seeking to drive economic growth in the Creative, Digital and IT sector. He teaches BA(Hons) Design for Industry and MA/MSc Multidisciplinary Innovation. He is a co-convenor of the Global Entrepreneurial Talent Management Research Interest Group at Northumbria and is lead design academic specialist within the Horizon 2020 GETM3 project.

Mark has worked in Higher Education for the past 20 years having previously spent ten years leading design and development projects in the aerospace industry where he worked on advanced passenger and business jet concepts as well as designing bespoke private jet interiors. He has also led a small design consultancy business. A highlight of his early consultancy career was designing the best-selling ‘Little Professor’ for Texas Instruments!

As an educator, he sees his purpose as being to launch people into the world with the knowledge, skills, capabilities and creative confidence required to bring about positive change: he views designers as agents of positive change and his teaching is all focused around this purpose. He teaches extensively through the medium of collaborative projects with external partners believing that learning in authentic contexts is essential to establishing relevance.

Fields of interests / The values of design-led responsible innovation practice, research and education
Proposition of common research in GETM3 How can universities prepare students for jobs that don’t even exist yet? Can we use design approaches to co-create education fit for an uncertain future?

Important Publication

Book Chapters
2015 Aftab,M., Spencer, N., Bailey, M., Jeffs, C., Smith, N., Stalker, B. and Sams, P. (2015) A multidisciplinary approach to innovation. In: The Innovation & Entrepreneurship Teaching Excellence Awards 2015: An Anthology of Case Histories. Academic Conferences and Publishing International Limited, Reading, pp. 1-14.
2012 Bailey, M., & Warwick, L. (2013). The Third Way for the Third Sector: Using Design to Transfer Knowledge and Improve Service in a Voluntary Community Sector Organisation. In Innovation through Knowledge Transfer (pp. 121-133). Springer Berlin
Refereed Journal Articles
2015 Aftab, M., Bailey, M., Chris, J. & Spencer, N. (2015). Three-Stages Of Learning: Team Based Reflection For Improvement In Performance Of Multidisciplinary Teams, International Journal of Design Education, Vol 8, Issue 3–4
Refereed International Conference Proceedings
2018 Bailey, M., Spencer, N., Chatzakis, E., Lampitt Adey, K., Sterling, N., Smith, N. (2018). From wicked problem to design problem: Developing actionable briefs and solution opportunities through a collaborative, multidisciplinary design-led approach. DRS 2018, Limerick.
2018 Bailey, M., Spencer, N., Chatzakis, E., Lampitt Adey, K., Sterling, N., Smith, N. (2018). From wicked problem to design problem: Developing actionable briefs and solution opportunities through a collaborative, multidisciplinary design-led approach. DRS 2018, Limerick.
2017 Putri, Meideirasari; Aftab, Mersha; Bailey, Mark; Spencer, Nicholas (2017) Exploring Design Specific Factors For Building Longer Term Industry Relationships International Association of Societies of Design Research Conference. Cincinnati, USA.
2017 Spencer, Nicholas., Bailey, Mark., Smith, Neil., Davidson, Jenny., Sams, Phil. (2017) What on Earth is Responsible Innovation Anyway? – and how to teach it. Proceedings of the E&PDE 2016 19th International conference on Engineering and Product Design Education, Oslo, Norway.
2016 Bailey, M., Spencer, N., and Sams, P. (2016) What on Earth is Responsible Innovation Anyway? – making it happen. Proceedings of the E&PDE 2016 18th International conference on Engineering and Product Design, Aalborg University, Denmark
2016 Pearce, Alison, Zupan, Nada, Dziewanowska, Katarzyna, Lillis, Deirdre, Bailey, Mark, Stalker, Brenda, Myers, Jan, Raskovic, Matevz, Spencer, Nick, Szappanyos, Melinda, Aftab, Mersha and Pease, Peter (2016) Provocation Statement: International Entrepreneurial Talent Management. In: ISBE 2016, 28 October 2016, Paris, France
2016

 

Bailey, M. and Smith, N. (2016) Making it work; integrated academic practice. Proceedings of 20th DMI: Academic Design Management Conference; Inflection Point: Design Research Meets Design Practice, Boston, USA
2015 Bailey, M., Aftab, M. & Smith, N. (2015). Hidden Value – Towards an Understanding of the Full Value and Impact of Engaging Students in User-Led Research and Innovation Projects Between Universities and Companies. In Proceedings of the 3rd International Conference for Design Education Researchers (p. 290).)
2015 Bailey, M., Duncan, T. & Aftab, M. (2014). New Design is Bigger and Harder-Design Mastery in a Changing World. In DS 78: Proceedings of the E&PDE 2014 16th International conference on Engineering and Product Design, University of Twente, The Netherlands
2015 Spencer, N., Walden, R., Leong, B., Bailey, M., & Aftab, M. (2014). Establishing and Leveraging Networks in Design Education Innovation Projects. In DS 78: Proceedings of the E&PDE 2014 16th International conference on Engineering and Product Design, University of Twente, The Netherlands
2013 Bailey, M., Smith, N., & Aftab, M. (2013). Connecting for Impact-Multidisciplinary Approaches to Innovation in Small to Medium Sized enterprises (SMEs). Design Research Society/Cumulus 2nd International Conference for Design Education Researchers, Oslo, Norway